White Label Dating Is Offering Partners Growth Tool Gifts For 12 Days Of Christmas Giveaway
White Label Dating is giving away a selection of prizes to partners as part of a new 12 Days of
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Marketing
Facebook Releases Latest Blueprint eLearning Course ‘Closing The Deal With Conversions
Facebook has just released a new online course for people looking to improve their Facebook advertising. Titled “Closing the Deal
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Sugar Daddy Adverts Parked Outside Belgian Universities Withdrawn After Uproar
Adverts for a sugar daddy dating site placed outside university campuses in Belgium have been withdrawn after complaints. Created by
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eHarmony’s Marketing Director For Australia Leaving Company After A Year
eHarmony’s marketing director for Australia, Nicole McInnes, is leaving the company after just over a year. McInnes is leaving to
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Google Running Second Test Of New Ad Content Suggestions Tool
Google is attempting a second test roll out of a tool that suggests content changes to adverts on AdWords. According
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James Blunt Critiques Dating Profiles In New Tinder Promotional Video
Tinder recently teamed up with singer-songwriter and famed Twitter humourist James Blunt for a new promotional video campaign. Filmed on
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Google Simplifies Ad Rotation On AdWords
Google is introducing a new simpler ad rotation process later this month. When the change is made in late September,
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eHarmony Criticised By Ad Watchdog For TV Ad Showing Woman Leaning Out A Moving Car
eHarmony has been criticised for a TV advert that a complaint said depicts a “completely illegal” activity. In the advert,
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Instantly Receive Cost Per Click & Install Data With Tune’s New Slack Bot
Mobile marketing company TUNE has just released a new bot for Slack that will give you key marketing data on
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Clikd Ads Ask London Singles To Discover The Person Behind The Photo As Dating App Officially Launches
Clikd is encouraging singles to look beyond the profile picture as it launches its digital advertising and billboard campaign across
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Bing Ads Launches Two New Targeting Pilot Programs
Bing Ads recently introduced a set of new targeting tools to help advertisers reach their best customers. The two new
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Facebook Is Giving You More Control Over Where Your Ads Appear
Advertisers will soon be able to better control where their Facebook ads are seen across the web. New tools released
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Snapchat Opens Self-Serve Ad Platform To All Businesses
You can now buy video ads on Snapchat. Yesterday, Snapchat publicly launched its self-serve advertising platform Ad Manager for businesses
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You Can Now Run Instagram Ads Via MailChimp & Target People Similar To Your Best Customers
Users of MailChimp can now run their Instagram ad campaigns through the email marketing platform. The update comes a few
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Man Cons Two Sisters Out Of $470,000 Pretending To Be Successful Interior Designer
Married dock worker Chu Tak-fai has been found guilty of conning his online date and her sister out of HK$3.67m. Tak-fai met Sin
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Google Lifts Limits On 300×250 Above The Fold Ads
Google is lifting limits on 300×250 ad units placed above the fold. The change comes after hearing publishers’ “frustrations” over
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eHarmony Australia Makes New Partnership With Sydney Radio Duo The Thinkergirls
The Australian wing of eHarmony is linking up with radio station KIIS Network for a new brand partnership. eHarmony is
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Marketing Analytics Tool Built For Match Group By AppsFlyer Sees Official Launch
A data analytics tool purpose-built for Match Group that made its daily marketing KPI review process 15% more efficient has
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eHarmony Launches Valentine’s Card Campaign in Australia
eHarmony has launched its Valentine’s Day campaign in Australia, encouraging singles to rediscover the “romantic spark” by sending personalised Valentine’s
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Match.com’s 3D-Printing Coffee Pop-Up Is Open In London
Match.com’s 3D printing pop-up coffee shop is currently underway in London. For the pop-up event, the dating site has teamed up with
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Instagram Is Bringing Adverts & Insights To Stories
Instagram has just announced plans to launch ads for its Stories tool, as the new feature hits 150m daily active users. The
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Happn & Nescafé Connected Singles For Offline Coffee Dates During Campaign Last Year
Following the launch of its offline feature See You There last year, Happn ran an interesting campaign with Nescafé to
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Ford Engages With 1.5m Tinder Users In Recent Campaign On Dating App
Ford engaged with over 1.5m users on Tinder in a recent promotional campaign on the dating app. The US car
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Consumers Trust User-Generated Photos Seven Times More Than Traditional Ads
Consumers strongly favour user-generated photos featuring real people over traditional advertising, a new study has found. The findings come from
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Together Networks Launches First TV Ad For Flirt.com
Together Networks has just launched its first major TV campaign for the Flirt.com brand. The TV campaign first rolled out in Europe,
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Dating Advice Site Double Your Dating Chooses RewardStream For New Referral Scheme
Dating advice site Double Your Dating has just tapped RewardStream to run a new friend referral program for its online platform. Double
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Smartphone Subscriptions In Africa Rise 52% From 2015, As Mobile Subscribers Near 1bn
Africa is on track to hit 1bn mobile subscriptions by the end of 2016, according to a new report by
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Instagram Adds Ability To Share Links In Stories
Instagram has just added a few new useful tools to its popular Stories feature. Launched earlier this year, Stories works
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Mobile Adspend Overtakes Desktop & Tablet For First Time With 56.1% Increase
For the first time, total adspend on mobile has overtaken the amount spent on PC & tablet ads in the
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eHarmony Aims To Find Its Spark With New TV Campaign
eHarmony has launched a new TV campaign about helping singles find that elusive “spark”. The new set of ads, which
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