Video Calling launched across White Label Dating in January. Since then, the number of members utilising this feature across both our mainstream and casual niches has continued to rise – and we don’t expect this to change following the easing of the UK’s lockdown.
A recent survey from dating app Hinge has revealed that the majority of daters plan to continue video dating post pandemic because it is a stress-free way to gauge compatibility before going for an awkward first drink.
With FOMU (fear of meeting up in a post-Covid world) becoming more common amongst daters, we’re working with partners to optimise their campaigns to take full advantage of more people wanting to date online instead of in person.