What is the source of today’s dating app fatigue, and is there any way to solve it?
That’s the question asked by Julie Beck in a recent Atlantic article, who tries to hone in on the feeling of disenchantment many singles feel about the world of online dating.
Beck argues that after the emergence of mobile dating apps like Tinder & Hinge around 2013, which back then felt like “shiny new toys”, daters now feel “frustrated and exhausted” at the effort required to generate good connections online.
The article is spurred by the relaunch of Hinge, which recently ditched swiping and introduced at $7 subscription fee, after feeling it was adding to, rather than solving, today’s disposable dating “swiping culture”.
After speaking to a number of friends, researchers & dating app owners, Beck argues that the problem with dating apps is that they “facilitate our culture’s worst impulses for efficiency in the arena where we most need to resist those impulses”.
Check out the full article here.