Giphy, the world’s largest animated sticker library, has launched an API.
The API lets developers utilise their gif library on third party apps.
Messaging apps such as Line have had huge success using and selling stickers on their services, an added monetisation feature that has brought in over $338m.
Giphy are also teaming up with Line to hold a competition for user-created stickers and gifs.
This API will allow messaging apps to include animated stickers in their chat feature – something Apple recently updated with iOS 8, letting users send gifs on their iMessage service.
Users of the API can utilise the search function, find the trending gifs, and use Giphy Translate, which “turns words into GIFs. Bring static conversations to life with animated GIFs, just by typing. It’s the future of communication.”
The API is free, and once the feature is ready to go live, you must provide Giphy with information to get a unique API code.
Companies including KIK, Mailchimp, HipChat, Slack and Kanvas will use the API.
Find out more here.