Bumble Data Predicts 2023’s Dating Trends

Bumble conducted a survey of over 10,000 daters from around the world, helping the platform figure out what to expect in 2023. The good news is that 70% of respondents are feeling positive about their romantic future next year.

The first trend to expect is more open conversations about money. 28% of people state that they’re setting financial boundaries in their dating lives, with 32% of people less impressed by over-the-top first dates. This leads 57% of people to share that they’re more interested in a casual date, as opposed to a fancy one, Bumble shared.

Sex is another factor that singles are becoming more open about. 53% of people say that its important to discuss sexual needs early in a relationship, with 40% approaching the activity in an open and exploratory way. This doesn’t necessarily mean more sex, as 34% of people report that they’re not having sex and don’t mind the way it’s going.

38% of people share that moving into 2023, they’re more open to dating someone beyond their usual physical type. Furthermore, 63% of singles now value emotional maturity before physical looks.

Boundaries are also a hot topic. More than half of respondents set more boundaries in 2022, including ones for emotional needs, being more intentional, and protecting them from overcommitting socially.

Balancing work, love and a relationship is another important trend. 49% say that they are prioritising their work/life balance, as more than half of respondents share that they are creating more space for rest, and care more about a partner’s work/life balance than their career status.

As the world emerges from the Covid-19 pandemic, travel has resurfaced as a priority. This is especially the case with more freedom, enabled by remote work. 33% of daters are now more open to relationships with people who are not in their current city.

Men are also changing up their ways heading into the new year. 3 in 4 men on Bumble state they’ve examined their behaviour more in 2022. 52% of men say they are actively challenging stereotypes about not showing emotions. 49% of men believe that breaking gender roles in relationships is beneficial for them too. 

And finally, 2023 may be a good time for online dating as 39% of people on bumble have ended a marriage or serious relationship in the past two years. 36% of that group are using dating apps for the first time.