LGBTQ Dating Community Launches NiceAF Campaign

A community of queer dating apps have joined together to try and combat some of the negative stigma that surrounds online dating.

Grindr, Adam4Adam, POZ Personal, Perry Street Software and DaddyHunt want to make the gay dating industry a more positive and friendly space. They’ve created the NiceAF campaign that is a compilation of videos from their respective member groups.

Each video features a new user’s story about their experiences of dating online and how they think the community could be more welcoming.

COO of Adam4Adam David Lesage explained: “Many minority men find themselves either objectified and stereotyped with phrases such as ‘white guys only — just a preference’.

“Where’s the community? Where’s the respect? 53% of our users are non-white. Adam4Adam is for everybody.”

Grindr and Perry Street Software have both committed to remove their ethnicity filters in the past week to show solidarity with the Black Lives Matter movement.

Emmett Patterson, Global Health Projects Manager at Grindr, added: “It’s more important than ever that we come together as one community to address these issues of abuse and discrimination online, and we are proud to stand alongside other leaders in this coalition.

“We want to encourage a thoughtful dialogue in the queer community around how we can be more respectful and inclusive, both online and in-person.”

Adam4Adam has also raised a total of $10,000 for the National Black Justice Coalition, as part of its Pride Month celebrations. The money will be used to empower and support black members of the LGBTQ community.

Read more here.