News

Match Group Joining Liftoff Webinar On Marketing Subscription Apps

Liftoff

Later this month, Match Group will take part in a Liftoff webinar focused on subscription apps, and the best ways to market these products.

Held on 23rd August, the webinar will look at “tried and true” strategies for successfully marketing subscription apps.

The webinar will cover:

  • Pro tips for acquiring active subsription app users
  • Highlights from the 2017 Mobile Subscription Apps Report
  • Cost and engagement rates of installs and app subscriptions
  • Unique comparison across subscription cost categories

The webinar will feature Morgan Friberg, senior marketing manager at Liftoff and James Peng, head of mobile & social acquisition at Match Group.

Sign up here.

Simon Edmunds

Simon is the former editor of Global Dating Insights. Born in Newcastle, he has an English degree from Queen Mary, London and after working for the NHS, trained as a journalist with the Press Association. Passionate about music, journalism and Newcastle United.

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