Muzmatch Reaches 5 Million Members

Muzmatch has hit five million members on its muslim based dating platform.

To celebrate hitting this milestone, Muzmatch is doing a special giveaway by giving one lucky couple a chance to win $5000 for their nikkah (Islamic ceremony).

The new giveaway is advertised by a new Instagram campaign, focusing on one couple in Perth, Australia, who met on the platform. Couples who met on Muzmatch can enter for the chance to win the $5000 jackpot.

You can watch the campaign here.

2021 has been a key year of growth for Muzmatch, with a number of advertising campaign launched globally creating significant interest. The best example of this is the November advertising campaign, launched on the New York Subway.

Muzmatch was also forced to remove the swipe action from its platform after a lawsuit with Match Group. Following the lawsuit, founder and CEO Shahzad Younas revealed on Twitter that users now have to express their interest in a potential match by clicking the ‘heart’ or ‘cross’ symbol.