muzmatch introduced the latest iteration of its app at a special launch event held in East London last night.
The Muslim-serving app secured $7 million Series A funding from prestigious seed accelerator Y Combinator in July. Co-founder and CEO Shahzad Younas used the first portion of this money to grow his team, before working to redesign “every single screen [of the app] from top to bottom”.
Branded as ‘Muzmatch 3.0’, the update is mainly focused on building a cleaner and crisper product, and making it easier for users to navigate. It is expected to be rolled out on 6th January.
The user profiles are going to move away from being an “essay of text” and instead laid out in a clearer “horizontal view”. Important information, such as nationality, sect and job title, will be displayed at the top of the profile.
To increase the quality of interactions happening on the app, muzmatch is bringing in free video and voice calls. After a match is made, one user can request a time for a call, though the functionality is only available if both parties agree to take part.
Furthermore, voice notes will be added, meaning members can send audio messages to bring greater depth to the in-app conversations.
Younas concluded the evening by explaining to the 100 guests that muzmatch has aspirations of becoming a social community platform as well as a romantic product, making it usable for all off the 1.8 billion Muslim around the world.
He explained that he didn’t want the app to be known as the “Muslim Facebook”, but instead as a place where young people could go to learn more about what it means to be a Muslim in the 21st century and to talk about difficult topics, such as divorce.
muzmatch is introducing group chats for users to talk to their friends and other members about these subjects. It will also create original educational content that will be put onto the app.
Visit the muzmatch website here.