OkCupid Joins Partnership with ACLU to Create a Profile Badge

OkCupid and the American Civil Liberties Union (ACLU) announced yesterday that OKC is introducing an ACLU Profile Badge.

The badge will enable OkCupid’s users to find and connect with other members who also support the non-profit organisation.

The badge will be displayed on every OkCupid member’s profile who has responded “yes” to the question “Do you support the ACLU?”

For every user who receives this special badge, OkCupid will donate $1 towards the ACLU. The dating app will donate a maximum of $50,000.

The ACLU has been working in courts, legislatures, and communities to protect the constitutional rights of all people for nearly 100 years.

The ACLU Profile Badge will make it easier for union supporters to start a conversation with each other.

The badge will also highlight their support for civil liberties and will promote daters with the badge to others who also have it.

Ariel Charytan, Chief Executive Officer, OkCupid said:¬†“At OkCupid, we’re proud to be a champion of inclusivity because we believe you should be able to love whomever you want, regardless of your gender, sexual orientation, or ethnicity. Nothing is more attractive than people who believe in every individual’s #RightToLove who they want to love.”

“We’re so excited that OkCupid users now have a way to show support for the ACLU and to stand up for the right to love who you want,” says¬†Michele Moore, ACLU chief communications officer. “There is a special connection people experience when they make a commitment to fight for the rights of others, especially our most vulnerable communities. Through OkCupid, now there’s a new way for people with common values to connect and help the work of the ACLU.”

The badge went live for users yesterday.

Read more here.