TikTok Adds GIF Library To Platform

TikTok has added another content creation option, with a new GIF ‘Library’ tool that enables users to select from popular animated content which they can then integrate into their TikTok clips.

The new Library option, built in partnership with GIPHY, enables users to add GIF clips into their videos, so that they can film reactions, responses, create scenes.

The new addition enables more participatory meme trends – so rather than just seeing trends evolve, you can add your own perspective, which makes it much easier to contribute to the app, and play a part in such movements.

TikTok said: “Library unlocks a new category of entertainment content, making it easy for people to start or participate in their own trends, using clips from their favorite shows, GIFs, memes and more by seamlessly integrating them into their TikTok videos.To start, Library will be populated with exciting and entertaining content from GIPHY, including their collection of GIPHY Clips.”

To use the new Library tool:

  • From the TikTok camera screen, tap the new Library icon on the vertical sidebar.
  • In the Library screen, you can scroll through trending content or use the search bar to find something specific.
  • Once you’ve selected your content, you can clip it to the desired length and return to the shoot page to continue capturing content.