Dating and social app Zaya wanted to adopt greater interactivity and multimedia capabilities within its in-app chat. The platform worked with Stream to implement enhanced features, allowing for greater scalability moving forward.
As Zaya works to grow its user base, the task of rebuilding its chat in-house would have taken at least six months. This drove the platform’s founder and CEO, Amar Amarsanaa, to seek third party options for chat optimisation.
“When we first built Zaya, we realized that chat and group chat would be the core features. Since we are experienced engineers, we thought we could build this functionality ourselves. So we did, but we quickly realized there were no ways to interact within the chat after launching. Users wanted reactions, threaded replies, URL enrichment, and the ability to send multimedia, GIPHYs, etc”, Amarsanaa shared.
After connecting at Global Dating Insights’ 2023 conference in London, Amarsanaa assessed several chat solutions “…one being Stream. We compared their pricing, SDK support, and documentation. It was clear that Stream was the winner”, he said.
The dating app CEO worked alongside Sachin Sharma of Stream’s Sales team saying that he is ”one of the best people I have ever worked with. He listened, fully understood our use case, and worked with us to find the right-sized plan for our needs. We found pricing to be flexible, too.”
Once the partnership was finalised, the integration of Stream’s chat capabilities began.
“We replaced our in-house build and integrated Stream Chat in a month and a half. We immediately received positive feedback from our users; they loved it. Stream saved what could’ve been a disastrous situation. We made a great decision integrating Stream and are so grateful your team was there to help us go through this big event”, Amarsanaa shared.
Looking ahead, Amarsanaa said that “knowing that Stream supports Enterprises, we are confident that your solution will help us to scale.”
He adds that “our team of engineers has all worked at global tech companies and understands the infrastructure required for long-term growth. Stream’s global edge network, reliable infrastructure, and SLA uptimes guarantee efficient scalability. As the business expands into larger markets, we are confident that Stream Chat will scale alongside our user base.”