Knot.dating Reaches Profitability Six Months After Launch

In an unusual twist for consumer tech in India, Knot.dating has announced that it has achieved operational profitability just six months after launching. This milestone positions the AI-powered matchmaking platform as one of the fastest to reach breakeven in the country’s competitive dating and matrimonial space.

Founded by Jasveer Singh and Abhishek Asthana, Knot.dating targets serious-minded singles seeking committed relationships rather than casual dating. The app places high emphasis on intent and user quality: male applicants must report a minimum annual income of ₹50 lakh, undergo background checks, and secure a subscription to access full functionality. Women face none of these income constraints, and many join under more standard subscription models.

The platform’s gender and payment dynamics are notable. Women reportedly constitute around 70 percent of Knot.dating’s user base – and an even higher share of its paying subscribers. That inversion of typical gender ratios in the Indian dating market suggests that the platform’s design and branding appeal particularly to women, especially those valuing serious relationships in a quality-over-quantity sense.

Singh has defended the platform’s stringent filters, saying, “Everyone said Indian singles won’t pay for high-value subscriptions. We’ve proven them wrong. In less than six months, we’re operationally profitable.” He also emphasizes that the platform “actively discourages anyone who isn’t planning marriage in the next 18-24 months” to keep the user experience focused, not casual.