LoveJack Limits Profiles to Five Words and Cuts Ghosting
LoveJack is a new dating app launching next month on iOS in London. Users describe themselves using five words instead of full profiles. To interact, they can either “Bet On” someone by sending a five-word message or “Hold” a profile for later, with a five-match daily limit.
Users set a preset goodbye message that’s automatically sent when unmatching, to reduce ghosting. Profiles use fake names, but selfie verification is required.
