MobileStrategy

Tinder CEO Reveals Plans for China Expansion

tinder

The CEO of Tinder has revealed plans to launch the app in China, despite its reliance on Facebook.

The hugely successful app requires users to sign up using their Facebook profile, and the social media site is blocked in China.

Tinder would have to do without this basic feature in order to access China’s 464m mobile internet users.

Speaking to CNBC, Rad said: “China is the market that I think about a lot.

“There are a lot of sensitivities around entering that market, but we’ve definitely done a fair amount of due diligence and we do have plans to enter the Chinese market.

“I wouldn’t say we’re close, I would say that within the next year we will definitely have a presence in China.”

The app is currently available in 24 languages, and has recently seen growth in the UK, Netherlands and Brazil.

Watch Rad on CNBC here:

Simon Edmunds

Simon is the former editor of Global Dating Insights. Born in Newcastle, he has an English degree from Queen Mary, London and after working for the NHS, trained as a journalist with the Press Association. Passionate about music, journalism and Newcastle United.

Global Dating Insights is part of the Industry Insights Group. Registered in the UK. Company No: 14395769