News

Lumen Preparing Nationwide Lifestyle Roadshow for Over-50s

Lumen, the specialist dating app for seniors, is running five free events throughout the month of January. Over-50s will be offered lifestyle advice from a number of health, beauty and online dating industry experts.

The “New Year, New You” roadshow is being held in collaboration with ‘Look Fab Forever’, a makeup and skincare brand that creates products designed for older skin.

It will begin in Manchester on 9th January, before visiting Edinburgh, Glasgow and Cardiff, culminating on 24th January in London.



Anyone who wants to go along needs to register for a free ticket on Lumen’s EventBrite page. Attendees will be given tips to help them achieve their resolutions and will also receive a goody bag on arrival.

Lumen CEO Antoine Argouges celebrated a successful launch year for his new dating platform on LinkedIn.

He wrote: “2018, what a crazy year! Lumen is now helping 150,000 users making quality connections. Our app and brand was showcased everywhere and seen by millions of people. 2019, bring on the fun.”

Lumen was rolled out in the UK in September after receiving a £3.5 million investment from Badoo owner Andrey Andreev.

It garnered national media attention just prior to the Christmas period for unveiling a marketing campaign depicting a shirtless 58-year-old male model.

The adverts were removed from the London Underground because Transport for London claimed they objectified the man, who was posing as Father Christmas.

Visit the Lumen website here.

Dominic Whitlock

Dominic is the Editor for Global Dating Insights. Originally from Devon, England he achieved a BA in English Language & Linguistics from The University of Reading. He enjoys a variety of sports and has a further passion for film and music.

Global Dating Insights is part of the Industry Insights Group. Registered in the UK. Company No: 14395769