Former WhiteLabelDating Founder Launches WhiteLabelFans
Steve Pammenter, former co-founder of WhiteLabelDating, has introduced WhiteLabelFans, a new white-label platform aimed at the creator and fan subscription economy. The service, operated under highlife.media, allows entrepreneurs, agencies, influencers, and brands to launch fully branded fan subscription websites without building infrastructure from scratch. The platform has no connection to the previous WhiteLabelDating operation.
The platform includes features such as white-labeled subscription sites, AI-populated niche models updated daily, automated AI chat and image generation, cloning capabilities for existing creators, 1-on-1 voice and video interactions, subscription and tipping tools, and secure payment processing. It is designed to provide customizable, scalable solutions for fan-supported content businesses.
Pammenter cited his experience scaling WhiteLabelDating as the basis for applying similar marketplace and monetization approaches to the growing creator sector. The platform positions itself as an alternative to mass-market creator tools, offering greater branding control and ownership. It targets high-margin revenue share opportunities for partners and affiliates.
Similar to how white-label solutions supported niche dating platforms, WhiteLabelFans applies the model to fan subscriptions and AI-driven interactions. The launch occurs as the global creator economy expands, with subscription-based models becoming a significant revenue stream for content creators and media companies – both for overall platforms and individual creators that set up their own support systems. Early access is scheduled to begin on July 1, 2026, with over 20 partnerships and beta clients already in testing.

