Bumble has announced its first ever India podcast series, examining the country’s culture of love and dating.
The podcast series is aiming to help facilitate dynamic, insightful, and engaging content surrounding relationships and love.
Titled ‘Is Romance Dead?’ and produced by Maed In India, Bumble’s new eight-part series will provide a glimpse into what role romance and love plays in peoples lives through prominent voices in music, film, television, literature, cuisine, and science.
Samarpita Samaddar, PR Director at Bumble India, said to Biz Asia: “We are excited by this foray into new formats and for the opportunity to partner with a diverse set of incredible talent to bring engaging content to our audiences. Podcasts are a powerful medium, and one that we know our Gen Z and millennial audiences in India are regularly tuning into.
“The aim of these initiatives is to help facilitate dynamic conversations around romance and dating in India, as we continue to support our community to find meaningful connections in these challenging times.”
The episodes will feature Vishal Dadlani, Neeta Lulla, Amrita Narayanan, Joseph Radhik, Nikhil D’Souza, Nush Lewis, Paromita Vohra, Pooja Dhingra, Chef Ranveer Brar, Roshni Bajaj Sanghvi, and Siddharth Warrier.
Featuring never-heard-before insights and personal anecdotes, the show will be hosted by noted improv artist, actor and comedian, Kaneez Surka. It’s due to go live on major audio streaming platforms in October.
Read more here.