Bumble has extended its message offerings to now allow non-binary users to send the first message. Previously, the female first platform required female users to send the first message to a potential partner.
Bumble has agreed to change its service and gender options, for a better non-binary experience, in a partnership with LGBTQ rights organisation GLAAD. For matches with at least one non-binary person, either person can message first. When talking to men, women still make the first move. Further, Bumble BFF users can now connect with people of any gender, whereas previously they could only match with users of the same gender.
Bumble said that “the move to enable users to match across genders is a significant product change, and one that requires a great deal of testing and user input analysis”. It has taken into account critical feedback from customers in an attempt to be as inclusive as possible. The app had always intended to evolve the pilot and expand the user experience, and will continue to do so based on user feedback.