Popular advertising network ExoClick and dating program TrafficMansion have announced a brand new ‘Native November Cash Back’ promotion.
Both companies have launched a brand new inventory for Native advertising ad spots for a selection of TrafficMansion Members Area websites. The Native ads are displayed within the dating profile selection pages making them ideal for LiveCam products.
Advertisers can create Native ad campaigns using Cam models so that they appear just like dating site member profiles. This will bring a very high CTR rate for LiveCam campaigns.
ExoClick recommends that to follow a high converting Native customer flow, advertisers should create specific prelanders that feature an interview with the model and statistics and interests and placing the call to action at the bottom of the prelander to lead to the LiveCam site.
To celebrate these new ad zones ExoClick is launching Native November, a 15% cash back promotion that will run through the entire month.
Advertisers who book flat deals for TrafficMansion Native ad spots are eligible for the cash back promotion, with minimum deals set at $100 per account during the month of November to qualify for the cash back. The cash back will be credited to advertiser accounts to spend on any ExoClick traffic in December.
TrafficMansion’s Lidija Krickovic commented: “We are very excited to be the first Members Area dating program to feature Native ad zones. Our users are highly engaged and actively visiting our sites on a daily basis, looking for opportunities to chat with other members either locally or internationally.
“The cash back promotion is a great opportunity for advertisers to test, optimise and convert their Livecam offers using our high quality traffic and ExoClick’s industry leading technology.”
Evan Zirdelis, ExoClick’s Sales and Ad Operations Director added: “The placement of Native ads within TrafficMansion dating site profiles offers advertisers a unique opportunity to drive conversions for LiveCam offers.
“The personalisation of each model’s Native flow not only creates user interest for the model but also places LiveCam products one click away to a user who is already on the dating site and ready to chat.”
Read the full promotion rules here.