Facebook has released a new course on how to improve your campaigns on its Audience Network.
The online course aims to offer a deeper look into how Audience Network can improve your direct response campaign goals.
Titled “Enhance Your Direct Response Campaigns with Audience Network”, it will cover the following topics:
- How Audience Network can further your direct response campaign goals
- Which direct response objectives are supported with which devices, placements, and formats
- How your ad and brand integrity are preserved
- How to conduct a split test
The course is part of Facebook Blueprint, the social network’s eLearning program.
Facebook Blueprint courses teach advertising practices using free self-paced online courses and webinars.
Check it out here.