HubPeople Launches New Sub-Brand HubStars


HubPeople has just launched a new sub-brand called HubStars. is a white label platform that lets users quickly set up their own white label site, providing a channel purely dedicated to dating partners.

HubPeople claim to provide a lifetime value 30% higher than its competitors, and already has over 1,000 partners who use the platform daily.

Its new sub-brand powers both niche and mainstream dating sites, and will soon offer mobile-only dating capabilities.

On its website, the company is advertising up to 65% revenue share, $85 PPS and up to $12 CPA on the new platform.

HubPeople owner Michael O’Sullivan said: “We’re delighted to be launching the new sub-brand. The whole web-based environment has been designed with our partners in mind.

“We’re providing access to all of the information you could want and need to make money in the dating industry through our dedicated new website.”

Since launching in 2005, HubPeople now has over 1,000 established partners, powering 10,000 dating sites and serving 5m dating members.

In May last year it was announced that HubPeople doubled the size of its workforce in its native city of Douglas, Isle of Man.

This took the company’s workforce from 10 employees in 2015 to 23 permanent members of staff working on its operations in 2016.

O’Sullivan also featured in the GDI Power Book 2017, our list of the dating industry’s most influential players.

To find out more about HubStars please click here.