From the Web

FROM THE WEB: Jess Meet Ken co-founder Ken Deckinger on WGN9 News

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We recently ran an article on Jess Meet Ken, a new dating site where women create profiles for their favourite male friends.

It was created by Ken Deckinger, who met his wife Jess on a similar site 11 years ago, after his friend Adele built a profile for him.

Deckinger was the co-founder of HurryDate, a speed dating site which was acquired by Spark Networks in 2007.

Jess Meet Ken has a strong brand, it gives fixes for common online dating criticisms – authentication with Facebook, the men come recommended by women – and it has an authentic marketing appeal.

Although Deckinger said they launched with no marketing budget, it has been covered well in the press and they recently had their first TV appearance on Chicago’s WGN9 News.

Watch the interview here.

Simon Edmunds

Simon is the former editor of Global Dating Insights. Born in Newcastle, he has an English degree from Queen Mary, London and after working for the NHS, trained as a journalist with the Press Association. Passionate about music, journalism and Newcastle United.

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