The experience of coming across fake profiles when using dating apps is a common problem for today’s singles.
Over the past few years, the dating industry has seen few big brands really try to build efficient verification processes, with Zoosk’s video verification tool one of the exceptions.
Last week, a new dating app debuted on the App Store that has a new way for users to verify each other, after they connect.
Like most modern dating apps, Blume users can anonymously swipe left or right on other people’s profiles, and are matched when two people show a mutual interest in each other.
However the Danish app, which was founded by trio Daniel Delouya, Umar Akram and Simon Benfeldt, only allows matched users to interact after they exchange selfies.
To take the photos, singles have to use Blume’s in-app camera, preventing members from uploading fake or old photos from their camera roll.
Members can also add text to their selfies, so the feature can also double up as a fun icebreaker.
Once the pictures have been sent, users will be able to see them for just seven seconds, after which they will disappear forever.
The app, which requires a Facebook account to use, also stops users from taking screenshots on their mobile device when using the app, as an additional security feature.
If a user screenshots a conversation, picture, or anything else, the system will immediately be notified and will issue the user with a warning and a two-hour ban from the app.
If the user screenshots again, they will be banned for seven days, and a third offence is punishable by a 30-day ban.
Should a user continue to be caught screen-shotting for a fourth time, they will be permanently banned from the platform.
Speaking about the app, Blume’s 21-year-old CEO & co-founder Daniel Delouya said: “Blume provides a safe environment where people can just relax and be themselves.
“Women, especially, tell us that for the first time ever they feel safe on a dating app by not having to worry about catfishing.
“That is why 65% of users who match actually initiate a conversation. Blume creates a platform where people can actually form authentic emotional relationships.”