More Details About Tinder’s In-App Television Series Released

Variety magazine has published new details about Tinder’s upcoming original television series.

The unnamed project is scheduled to be released on the dating app during the first week of October, and will be suitable for vertical viewing.

One of the most noteworthy features of the six-part series is that it will be choose-your-own-adventure story, with viewers making decisions for the main character by swiping left or right.

The plot is based in a world where there is an impending apocalypse. The audience choose who they want to spend their last night with.

Tinder hired Karena Evans, an up-and-coming director who has previously worked on a number of music videos for Drake, and gifted her a budget of $5 million to produce just over two hours of visual content.

While the show will initially air on the app, the producers are apparently considering a run on a more traditional streaming platform in the future.

A spokesperson for Tinder did not provide Variety with a comment. However, insiders have hinted that the team are working on an algorithm that would match users based on the decisions that they made in the series.

Tinder’s parent company Match Group is reportedly working on a wider original content strategy, with more details expected to be announced soon.

Read more here.

Dominic Whitlock

Dominic is the Editor for Global Dating Insights. Originally from Devon, England he achieved a BA in English Language & Linguistics from The University of Reading. He enjoys a variety of sports and has a further passion for film and music.

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