Tinder Creates New ‘Don’t Fly Solo’ Promotion

Tinder has released a new advert encouraging people to use the app to connect with others when travelling to a new location.

The video runs with the slogan ‘Don’t Fly Solo’, and follows a young woman as she meets new friends for her brief visits to Detroit and Osaka. It concludes with her setting her destination as “unknown” before matching with a man and going to the beach with his friends.

A statement from Tinder says: “Next time you travel, we’ll be your wingmate. Meet people wherever you’re headed, find the underground scene, and never miss a connection.”

Last week the dating app launched a safety feature called ‘Traveller Alert’, which is designed to protect users who visit countries with anti-LGBTQ laws. 

Queer singles will receive a notification if they visit a potentially dangerous country, and have to decide whether or not they want to be visible on the app while in the area.

Premium members can use the Passport feature to drop themselves anywhere in the world and start messaging with users before they travel.

Tinder has also added a new ‘Area 51’ sticker that users can add to their profiles. The move is playing on a viral meme which has seen almost two million people pledge to “storm” the secretive government facility.

While the badge has been praised for being an entertaining addition to the app, some users are complaining that it is too big and they can’t remove it.

Visit the Tinder website here

Dominic Whitlock

Dominic is the Editor for Global Dating Insights. Originally from Devon, England he achieved a BA in English Language & Linguistics from The University of Reading. He enjoys a variety of sports and has a further passion for film and music.

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