Ashley Madison has announced that over half of its active users are women.
The platform claims that there are 5.7 million new users from this year, with over 50% of this figure being women.
This total is down from the nearly 7.2 million new users who signed up in 2016.
Past estimates of the number of women on the platform have turned out to be false before. This was due to the dominance of bots posing as humans.
Ashley Madison execs have hired a big four accounting firm to verify these more recent statistics, however.
Ernst & Young reviewed the latest data and found Ashley Madison’s user base increased by an average of 15,542 per day.
Paul Keable, vice president of communications for Ruby Life (the site’s new corporate patent) said: “[This] was the first step in communicating to our members and potential members that we had listened to them, and were now dedicated to being what we’ve always been — the leader in the married-dating space.”
Ashley Madison has also recently changed its sign-up process to offer users more discretion. They now have more control over who is allowed to view their profile.
Back in July 2015, hackers leaked over 25 gigabytes of data from the adultery site. This included names and search histories.
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