LunchClick Adds Pokemon GO Feature & Plans Pokemon Hunting Singles Event

11th August 2016 Simon Edmunds

Singapore dating app LunchClick has become the latest dating app to jump on the Pokemon GO craze, building a new feature for fans of the game.

The company has added a new Pokemon Go category to its Propose-a-Date feature, which lets singles quickly arrange an offline date.

The new category lets users choose from Pokemon hotspots around Singapore and propose a date with their match at one of the locations.

LunchClick’s CEO Violet Lim said: “Based on my personal experience, Pokemon Go doesn’t just help to strengthen existing relationships between couples, among families and friends — it’s also a great way to build new relationships as well!”

LunchClick provides users with one match at noon each day — the matched pair have 24 hours to accept the match, and if accepted, they can interact with each other through a question and answer session.

Every user is certified through Facebook, and users in Singapore are required to input their NRIC to verify their marital status.

The app is part of the Lunch Actually Group, which was founded in 2004 by husband and wife team Jamie Lee and Violet Lim, and has offices in Singapore, Malaysia, Hong Kong, Indonesia and Thailand.

And as well as launching this new feature, LunchClick is also organising Dating Go! – a Pokemon hunting event for singles.

This will take place concurrently in Singapore, Kuala Lumpur and Hong Kong on 14th August, and in Jakarta one week later on 21st August.

Speaking about the event, Lim said: “We were excited to see the tremendous response to our Dating Go! Event — it racked up 1,800 organic shares on Facebook within 24 hours.”