Tinder Named One of the World’s Most Innovative Companies in 2022 by Fast Company

Tinder has been recognised as one of the world’s most innovative companies in 2022 by Fast Company. The popular dating app was recognised within the Social Media category for its work in helping people around the world to make new connections – safely – in a new world marked by social distancing and historic changes to face-to-face interactions. 

Renate Nyborg, CEO at Tinder, said: “Human connection is the bedrock of personal and societal wellbeing, so our mission was clear. During a year where everyone faced challenges to the most basic of human needs, we pushed our creative limits to power love and connection. Tinder launched dozens of new ways to help people from all walks of life meet and get to know each other in a safe and welcoming way, from virtual dates to Music Mode. I’m proud of the pivotal role Tinder could play during the loneliest year in living memory.”

Tinder met a moment few could have predicted by observing both the cultural shifts in dating and the pandemic-influenced needs of its members last year. With these challenges in mind, Tinder introduced a suite of new features for its predominantly Gen Z base – many of whom were dating or seeking deeper relationships for the first time.

Among these new features were the addition of video bios within profiles, allowing members to share more of themselves in a new medium; new in-app social experiences, including the globally lauded Swipe Night interactive event, creating a shared experience to connect over; and intuitive safety features like Are You Sure, to stop harmful behaviour before it happens. Additionally, in its biggest innovation since the original Swipe feature, Tinder also debuted a new interactive space on the app, Explore, which gave members a new way to discover potential matches by shared interests or activities. 

Fast Company’s editors and writers sought out the most groundbreaking businesses across the globe and industries. They also judged nominations received through their application process.

The World’s Most Innovative Companies is Fast Company’s signature franchise and one of its most highly anticipated editorial efforts of the year. It provides both a snapshot and a road map for the future of innovation across the most dynamic sectors of the economy.

Fast Company Deputy Editor, David Lidsky, said: “The world’s most innovative companies play an essential role in addressing the most pressing issues facing society, whether they’re fighting climate change by spurring decarbonization efforts, ameliorating the strain on supply chains, or helping us reconnect with one another over shared passions.”

Read Fast Company’s full nominations here. Tinder is joined by other leading companies, such as Watershed, Pfizer, and Hope.

Luke Smith

Luke is the Editor for Global Dating Insights. Originally from London, he achieved a BA in Journalism from De Montfort University, Leicester. An experienced content writer, he enjoys a variety of sports, with a keen passion for his football team, Fulham FC.

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