Christian Rudder Talks Disconnect Between Business Of Online Dating & Social Impact


OkCupid co-founder Christian Rudder recently appeared on the Louder than Words podcast, speaking about the early days of OkCupid, and the disconnect between running a dating business and its impact in the real world.

Hosted by John Bonini, head of growth at Litmus, Rudder talks about his estimate that the Match Group site creates around 30,000 first dates every day, which he believes could lead, as an educated guess, to around 200 marriages.

The co-founder says it’s very easy to “lose track of that fact” when you are working at a business, considering that most of what you hear from users are complaints.

And however humbling such figures are, Rudder is keen to stress that sites like OkCupid are “a venue” – they introduce singles, but any credit for the relationship must go to the people themselves.

Listen to the full interview below: