Feeld Sees 30% Growth Amid Influx of Mainstream Users
Ethical non-monogamy, switch, edging: you might expect these terms to be old hat for people on a non-traditional dating app – but increasingly they’re not. Feeld, which describes itself as being for “the curious”, is being colonised by so-called “vanilla tourists” – people who are using the app for more conventional dating.
The result is that Feeld has been booming in recent years, at a time when other dating apps’ numbers are falling. Since 2022, its user base has grown by 30% year on year, helped by those looking to observe and perhaps dip their toe into experimental lifestyles.
