Niche dating site Date Hero has been bought by acquisition company Navci Ltd.
Date Hero is a niche site for gamers, and claims to have over 200,000 members.
In addition to hooking up fellow gamers, the site also serves a social function, as users can recruit other members for their “clan or LAN party”.
Daniel Leahy, the managing director of Navci said: “Gaming is renowned as a solitary pastime but it needn’t be — Date Hero allows likeminded gamers to connect, share experiences and maybe even find love as they bond over a shared love of video games.
“This acquisition is a fantastic opportunity to break into the online dating market and also the growing gaming community; Navci Ltd long-term plan is to invest in growing markets like these.”
Navci is a UK-based website acquisition firm that was founded in 2013, and also owns travel comparison site Budget Vacation Finder.