Online daters in the UK are most likely to successfully find a date if they log in on a Tuesday afternoon, according to new research by dating site eHarmony.
New data released by the company’s UK site, which analysed the logins of more than 800,000 users has identified 2pm on a Tuesday as the ideal time for singles to look for love, given that this is the time most adults log on.
According to the site, three times as many people are actively looking for dates between 2pm and 2.30pm on this day – a 194% increase in the number of people using dating platforms when compared to the average time.
The second and third most popular times for singles to log on to dating services are again on a Tuesday, between 2.30pm and 3pm and 1.30pm and 2pm, respectively.
Top locations for arranging dates
These results coincide with the site’s research into the top locations for organising a date, with “at my desk at work” and “one my lunch break” taking joint sixth place (15%) in the list of most favoured places.
However, topping the chart with 32% of the vote was arranging a date in the pub, and a further 27% of individuals opting to organise a date when spending time with friends.
Responding to these findings, eHarmony expert Jemima Wade commented: “It’s fascinating that Tuesday lunchtime — not the most traditionally romantic of times — is when people are most likely to arrange their love lives.
“With such a busy pace to our working lives, it makes sense that we’re seeing people use their lunch break to organise dates.
She added: “At eHarmony, we match you based on 29 dimensions of compatibility and deliver these quality matches right to your inbox, meaning even if you feel rushed off your feet, you’ll still have time to invest in you love life.”
Visit eHarmony’s official site here.