The dating market is currently worth $2.5bn in the US alone, according to a new report by a global market research firm.
Earlier this year, MarketResearch.com published an in-depth report that looks at the current state of the US dating industry, its performance and opportunities for further growth.
The study examines market data and predictions spanning from 1994 to 2020 to try to make informed estimations about the increasingly saturated dating industry.
MarketResearch separates the 227 page report into a number of sections, covering all aspects of the industry, from online dating sites and apps, independent matchmakers, to phone chat lines and speed dating, as well as looking at the revenue models used by each.
The company also outlines how the use of online dating services has proliferated since 2001, noting they now represent 70% of the dating market’s overall value in the US.
Additionally, it also looks at the ongoing problems faced in the dating market with fake profiles, fraudulent traffic, and database breaches.
The report description reads: “This is the only in-depth business analysis that covers all segments of this industry, since the market has no trade association performing market research. This newly updated 7th edition study is a fascinating analysis of one of the oldest professions–matchmaking.”
MarketResearch.com is a Florida-based provider of global market intelligence products and services founded in 1979 that offers access to an extensive database of expert insights on global industries, companies, products, and trends.
The report is currently available to purchase online from $1,465, and can either be downloaded online or sent as a hard copy.
To find out more about the report, go here.