The partnership is aiming to address the evolving need of serious daters as both companies look to facilitate deeper relationships focused on more than physical attraction. It is also anticipated that singles will become even more interested in the health and wellness of their potential partners in the wake of the coronavirus pandemic.
S’More and digiD8 will conduct research to try and uncover new solutions to some of the biggest challenges that modern daters face.
Co-founder and CEO of digiD8 Barghavi Govindarajan said in a statement: “We believe this collaboration will foster a new wave of products that actually help you build healthful relationships. The goal is also to ensure that couples can be intentional about choices that impact their health.
“S’More also believes that there is a massive opportunity to deliver greater value to relationship seekers, and our joint effort aims to do just that.”
At the beginning of the month, digiD8 added Tinder’s former CPO Ravi Mehta to its advisory board. It’s hoped that his product guidance will help the company become a well-known player in the online dating industry.
CEO Adam Cohen Aslatei added that half of S’More’s community want to know if their matches are immune to COVID-19.
Visit the S’More website here.