New data from SensorTower has revealed that many of the top apps on iOS were social media and video streaming services this year.
Most are subscription apps – a model which Apple is said to be pushing big companies towards. Subscription apps are predicted to bring in some $75 billion in 2022.
First in the top ten was Netflix. The video streaming platform had over $790 million in revenues this year – more than 50% higher than second-placed Tencent Video.
Tinder came in third, the only dating app in the top ten, with iOS revenue of $462 million.
Online video platforms iQiyi and Kwai (Kuaishou) took fourth and fifth place respectively, both beating out YouTube in sixth (with $244 million in iOS revenue).
Pandora, a music streaming service, came in seventh. The app is powered by the Music Genome Project, recommendation engine which uses 450 song attributes to analyse material.
YouKu, another video platform, and QQ, a messenger owned by Tencent, came in eighth and ninth this year.
Netflix competitor Hulu rounded off the list in tenth, with a revenue of $132.6 million.
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