WhiteLabelDating.com has claimed consistent and reliable increased same-day conversion following the deployment of anti-bot technologies in February.
The firm saw a significant increase in bot traffic over the course of the month, suggesting malicious activity designed to harm its business.
WLD then implemented a range of anti-bot technologies, including tools offered by distil networks to combat the threat.
It tracked improvements in the subsequent weeks using a variety of metrics, before stating in a press release: “Same-day conversion in particular has remained consistently strong and reliable, even in a historically weaker month.
“We’re absolutely thrilled to report our new ‘norm’ and look forward to offering partners sustainable growth opportunities on the WLD platform.
“We will continue to utilise the latest technologies and techniques to protect our partner revenues and our member experience. We will be sharing our findings with other leading online dating companies to help eliminate fraudulent bot traffic in the online dating industry.”
WhiteLabelDating.com has signed over 100 new partners and launched more than 150 new sites in recent weeks, following the introduction of its 100% net revenue share offer to dating site operators, partners and affiliates.
The platform is offering eligible brands 100% net revenue share for 12 months, free hosting for landing pages, free SSL certificates for sites and landing pages, a rapid-growth tiered revenue share program and a concierge member migration service to help migrate members from other platforms to WLD.
Co-CEO Steve Pammenter said of the initiative: “The WLD platform is recognised by the industry as the best performing dating platform for English-speaking markets. We’re absolutely delighted with the volume and calibre of partners that applied to our 100% net revenue share offer.
“The WLD platform is performing fantastically and we’re pleased to be seeing our partners take advantage of this industry leading rapid-growth opportunity and are looking forward to welcoming more partners on board.”
Visit WhiteLabelDating,com here.