The current owners of Dating Cafe have announced that 100% of the company’s shares are up for sale.
As one of Europe’s oldest dating platforms, Dating Cafe has been connecting German singles since 1998. The service is still operational today, with approximately 500,000 active accounts, but the main shareholders are now looking to simplify their portfolio.
The asking price is currently undisclosed as the sellers wish to discuss this on a case-by-case basis.
They’ve identified the ideal buyers to be any company that is looking to gain a foothold in the German online dating market. It’s also advised that they should come with their own traffic to monetise, as well as having a willingness to invest in substantial television marketing.
Dating Cafe’s owners said in a statement to Global Dating Insights: “Dating Cafe is a former big player and good brand in the German Dating Market. A pearl waiting to be discovered and to be powered up to new heights.”
The Hamburg-based business is comprised of a small team of website developers, marketers and customer service representatives. This allows it to operate with relatively low costs and offers certain scaling opportunities.
Any prospective buyers can reach out to gl@datingcafe.de to find out more information.
Visit the Dating Cafe website here.