Bumble’s Head of Product Departs to Join Twitter

Bumble’s Head of Product is set to leave the company and take the Senior Manager of Product Design position at Twitter.

Lara Mendonça joined the female-first social app in September 2019, but is due to take to her new role in June, after less than two years. One of her main tasks will be to use design to encourage meaningful and healthy interactions on the platform.

Mendonça managed a team at Bumble which was focused on developing the user interface and experience.

Originally from Brazil, she is a major player in designing inclusive products, a philosophy she said she developed from her personal life as a bisexual woman with ADHD, and those of her parents, who don’t speak English but lived for a time in the UK.

According to the Wall Street Journal, Mendonça said: “All those things made me more attuned to some things about product design that other people maybe don’t notice. And in the realm of dating, I saw and learned a lot about emotional vulnerability.”

Bumble is yet to comment on the departure or the plans for hiring a predecessor.

However, Joshua Harris, design director at Twitter, said: “Her experience in design ethics, education and theory will be invaluable to Twitter.”

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