Paired has announced it has picked up €2.9 million in a seed funding round led by Eka Ventures. Camilla Dolan, a founding partner of Eka Ventures, will join the board alongside the app’s founders Kevin Shanahan and Diego López.
This additional funding will be used to enhance the app’s offerings of improving romantic relationships, and has brought the total raised by the company to date around €3.7 million.
The round also received contributions from existing investors including Taavet Hinrikus (Wise, formerly TransferWise), Harold Primat (investor in disrupter brands and former professional racing driver), and the co-founders of Runtastic.
Paired is a platform that promotes healthy relationships amongst partners, encouraging better conversations. It suggests daily conversation topics to help couples be open with each other and hopefully strengthen their relationship.
The investment will accelerate the company’s global growth ambitions and scale up its product development efforts, giving users personalised recommendations based on their relationship interests and needs.
Kevin Shanahan, co-founder of Paired, told EU Startups: “I’m delighted by the support of our investors to bring relationship care to more couples. I developed Paired because my own experience was that while we have a tool to treat relationship distress, which is couples therapy or counselling, we’re lacking tools to promote healthy relationship behaviours and prevent problems from arising in the first place.
“We know that people are relying on technology to find love.I believe we’ll soon see a shift towards people using technology to help them stay in love too.”
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