Facebook has just released a new online course for people looking to improve their Facebook advertising.
Titled “Closing the Deal with Conversions”, the course aims to teach best practises and offer advice on generating conversions.
The course is part of Facebook Blueprint, the social network’s eLearning program.
The description for the new course reads: “Conversions is one of the most powerful ad objectives for driving business results.
“Learn how to use the variety of tools in the Conversions objective to drive people to take a valuable action, whether it’s a purchase, playing a game, or watching a video.”
Facebook Blueprint courses teach advertising practices using free self-paced online courses and webinars.
Check out “Closing the Deal with Conversions” here.