Match Group Publishes Impact Report Highlighting Various Initiatives

Match Group has published its inaugural Impact Report, a document that highlights the company’s continued efforts to improve social, environmental, and governance performance around the world.

The new report aims to “raise the bar across the industry” and encourage the development of high quality products for singles to make positive connections in a safe, secure and inclusive manner.

CEO Shar Dubey said in a release: “I feel lucky to have spent my career at a company with a fundamental mission of bringing people together for joyful connections, from short-lived sparks to romantic couples and lifelong companionship.

“Bringing products to life that enable ALL singles to make a meaningful connection has been a driving force for me and underpins how we approach our work every day.”

The report contains several case studies that analyse how Match Group worked to improve its output during 2020. This included its partnership with Garbo which gives users access to background checks on their potential dates.

During its most recent first quarter earnings report, Match Group committed to investing $100 million in trust and safety development over the next 12 months. According to the Impact Report, the current global trust and safety has almost 400 employees.

Match Group also wanted to highlight how it is striving to combat its impact on climate change, an issue that can sometimes go overlooked in the online dating industry. The technology required to power dating apps, the significant data centres and numerous offices around the world undoubtedly produces a large amount of carbon emissions.

The main aim is to reduce overall emissions by 10% every year. Specifically in Los Angeles, the office is covered in a ‘green wall’ which features over 40,000 plants and is maintained using recycled rainwater.

Read the full report here.