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Bango Acquires US Carrier Billing Service BilltoMobile

Bango

Mobile payments company Bango yesterday confirmed its acquisition of a US carrier billing platform, as it looks to accelerate its end user spend (EUS) growth across the United States.

The company has just announced it has bought US carrier billing service BilltoMobile for an initial sum of $3.5m (£2.4m), comprised of $3m (£2.15m) in cash and $500,000 (£345,000) in Bango shares, at an issue price of 60 pence.

BilltoMobile is currently the only operator service integrated into all four major US Mobile Network Operators (MNOs), and covers more than 300m connections.

It is also responsible for processing the carrier billing payments for app stores and major merchants, including Google Play and Microsoft.

According to Bango, this acquisition will allow app stores and major US-based merchants to take full advantage of Bango’s Boost technology in the North American market.

Bango is the leading app store carrier billing supplier, and has reported a growth in EUS by more than 100% over 2015 – a figure it expects to grow by more than 100% again over 2016.

The company has said that over the past year, MNOs that have used Bango Boost technology have seen between 20% to 70% growth in revenue, noting that any partner previously using BilltoMobile can now use Bango’s services to boost revenues in the US.

In terms of migrating BilltoMobile services to the Bango Payment Platform – which it says is highly scalable and will able to support at least 15x current EUS levels – the company is confident it will add “substantial additional EUS, with no additional operational cost after migration”.

Speaking about the acquisition, Bango CEO Ray Anderson said: “Bango has worked with BilltoMobile as the leading provider of carrier billing in the US for five years.

“It is exciting to combine powerful Bango technology with BilltoMobile’s high quality service offerings for US merchants and its trusted operator relationships.

“This development creates a significant additional growth opportunity for Bango and its app store partners.”

Last November, the company revealed it had secured £11m in funding, after it was mistakenly identified as Apple’s carrier billing partner.

Visit Bango’s official site here.

Danielle White

Danielle is a Junior Reporter at Global Dating Insights. Originally from Reading, she has studied Multimedia Journalism at Bournemouth University and has a passion for writing and reporting. She enjoys travelling and likes to spend her free time socialising with friends and attending music events.

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